by Tony Policci | Dec 16, 2013 | Copywriting Help
Newspaper Ads How To Write Newspaper Advertising That Sells One of the most misunderstood ways of advertising your product or service is the newspaper. Many of my clients have tried at one time or another to run ads in the newspaper without success. The major reason...
by Tony Policci | Dec 16, 2013 | Copywriting Help
“How To Create Powerful Headlines That Will Stop Your Prospects Dead In Their Tracks and Force Them To Read Your Copy” Imagine People Being Unable To Resist Reading Your Copy Do you know what the most important, single thing, the one that matters the most...
by Tony Policci | Dec 16, 2013 | Copywriting Help
Creating Powerful Guarantees Your Guarantee Will Make Or Break You! Guarantees are far too underused. You have to eliminate the risk from the prospect if you want to sell more. A guarantee is the easiest way to remove risk. When you use a powerful guarantee, you...
by Tony Policci | Dec 16, 2013 | Copywriting Help
The Right Way To Profit From Flyers and Door Hangers The Thrifty Way To Building A Profitable Business One very powerful and inexpensive strategy is using flyers and door hangers. The problem is that flyers probably got their name for what happens to them after you...
by Tony Policci | Dec 16, 2013 | Copywriting Help
Sale Increasing Envelopes How To Get Your Envelope Opened Perhaps the most critical moment in a direct mail campaign is when the letter arrives at the prospects address. You have to make the cut. Most people sort their mail over the wastebasket. If you don’t...